I think that B2B thought leadership can be too broad, too expository, and often lacking practical, concrete examples that help people build. “Things I’ve learned” is the opposite—short, specific, concrete learnings validated by real founders’ and operators’ professional experiences—focused on real, daily problems startup people face. It could be a new marketing tactic, an interesting insight about software trends, a helpful hack for founder productivity, and more.
Every day I’ll post one thing that I learned from an exceptional founder or operator on how they’ve built their business. And I promise it will never be more than 100 words.
I'm not a fan of the term thought leader. It implies that thought followers exist.